Bucket fishing rod holder keeps your rig in a safe, upright position, whether you are moving or on a quick break. Made tough, with strong metal construction. It condenses your gear for easier carrying. Convenient and offers upright position and resting fishing position.

With Berkley, everyday anglers will get it all; performance, value, and reliability to make fishing more enjoyable.

Cut through fishing line with ease using the Berkley hot line cutter. Everyday anglers will get it all; performance, value, selection and new products that make fishing more enjoyable.

Tools to help mange your line, bait, catch, rods and anything else you need to catch and clean fish.

Berkley’s Gulp. Saltwater Squid provides you with all the benefits of live bait, but without the hassle. Never worry about keeping squid alive or on your boat again. Squid are irresistible prey to many prized offshore fish, including swordfish. Keeping a pack of Berkley Gulp. Squid aboard will ensur...

Culling your fish is quick and easy with the floating T-handle design of the Berkley tournament cull markers. Increase your culling efficiency even more by using these markers with the automatic culling feature on the Berkley 35 lb. Digital scale.

This PowerBait trout dip is a unique attractant dipping system that enhances scent release to attract more trout. Smells and tastes like livebait. Scientifically proven to outperform salmon eggs and all other prepared baits. Fortified with the natural ingredients of traditional trout bait to boost t...

PowerBait power honey worm is formulated for trout and panfish. Helps in emulates insect larvae. Great for ice fishing or open water bobber fishing. Red color. Measures 1-inch length.

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving you the time and confidence to Feel More Bit...

The walleye rig making kit includes everything you need to make your own crawler and minnow harnesses just add your favorite leader material and hooks. Kit with components allowing anglers to customize or make their own walleye rigs. Each walleye rig making kit includes 116 pieces, enough to make 15...

Add another season of work to your Stearns inflatable life jacket when you recharge the activation hardware with a Stearns Rearming Kit 38ARK (#0952). This kit includes a 38-gram, 1/2-in. CO2 cylinder that's specially-designed to fit life jackets made especially for this kit number, as well as a bob...

With Berkley, everyday anglers will get it all; performance, value, and reliability to make fishing more enjoyable.